Dynamics 365 Marketing

Marketing that generates pipeline, not just impressions
Connect your campaigns directly to your sales pipeline.
Dynamics 365 Marketing connects your campaigns directly to your sales pipeline. Every lead is tracked, every journey is automated, and your marketing team finally has proof of what's working, and what isn't.

Because Dynamics 365 Marketing is native to the same platform as your CRM, leads generated by marketing flow directly into sales without any manual handover, duplication risk, or attribution mystery.

Key capabilities & features

Multi-channel campaigns
Email, events, landing pages and LinkedIn campaigns managed from one platform with unified reporting.
Customer journey builder
Visual drag-and-drop journey builder with branching logic, lead scoring and automated triggers.
Lead scoring & qualification
Score prospects automatically based on behaviour, so only qualified leads reach your sales team.
Event management
End-to-end management of webinars, in-person events and hybrid formats including registration and follow-up.
Real-time personalisation
AI-driven send-time optimisation and content personalisation based on individual prospect behaviour.
Full campaign attribution
See exactly which campaigns generated which pipeline, and which generated revenue.

Business outcomes

Marketing-to-sales alignment
Leads generated by campaigns flow directly into the sales pipeline, no manual handover required.
Reduced lead leakage
Automated nurturing ensures prospects who aren't ready to buy today stay engaged until they are.
Provable marketing ROI
Campaign attribution shows which channels and content actually generate revenue, not just engagement.
POPIA-compliant consent
Preference centres and subscription management keep your database compliant with SA privacy law.
Faster campaign execution
Reusable templates, automated workflows and pre-built journeys reduce campaign build time significantly.
Smarter segmentation
Use CRM and customer insight data to target campaigns at the right people with the right message.

Marketing your sales team will thank you for book a marketing consultation.

Book a Marketing consultation
Dynamics 365 Marketing Implementation consultation with Bidniz Technologies

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012 051 0710
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